Natural by Choice is a family-owned business focused exclusively on natural slate. Based in Livingston, Scotland, we import and distribute premium slate to builders’ merchants across the UK, combining expert knowledge, reliable supply, and personal service.

Being family-run means every order is handled with care, from quarry selection to delivery — and our relationships with merchants are built on trust, integrity, and long-term support.

What We Offer Merchants

We go beyond supplying slate — we support merchants every step of the way:

• Customer Site Visits: Advice on correct slate specification for projects
• Branch Visits & Staff Training: Helping your team understand products and applications
• Support for Trade Days & Events: Showcasing slate confidently at open days and exhibitions
• Samples: So your customers can see and feel the slate before ordering
• Technical Support: Guidance on specification, installation, and bespoke cuts
• National Delivery: Flexible options, from part pallets to full loads, anywhere in the UK

Why Choose Us

• Family Values: Personal service, honesty, and long-term relationships
• Expertise: Deep knowledge of natural slate and its applications
• Reliability: Consistent supply and accurate, timely deliveries
• Flexibility: Standard or bespoke slate sizes, tailored to your projects
• Strategic Location: Based in Livingston, Scotland, allowing fast and efficient nationwide delivery

Our Vision

To be the UK’s trusted natural slate supplier for builders’ merchants, providing premium products, expert guidance, and responsive service that helps trade partners succeed in every project.